Pflugerville Community Development Corporation Fully Staffed with the Addition of Matthew Lara

27 Jun 2018

Press Release

PFLUGERVILLE, Texas (June 27, 2018) — At the Pflugerville Community Development Corporation (PCDC) June Board of Directors meeting, PCDC Executive Director Amy Madison proudly announced that the organization is now fully staffed at a total of five employees with the recent addition of Matthew Lara as the organization’s new marketing communications manager.

Lara, a U.S. Air Force Veteran and native Texan, has a background in integrated communications, multimedia development and community engagement. In his new role, he will direct the PCDC’s communications and marketing strategies. Prior to the PCDC, Lara worked with the Round Rock Police Department where he oversaw logistical policy development, as well as resource and budget management. Additionally, he served as a campaign manager for a Texas Court of Criminal Appeals judicial race where he oversaw outreach strategies and social media development for the candidate. During Texas’ 85th Legislature, he managed policy analysis for a state representative as well as the Human Services Committee.

“Matt’s prior experience and military skill set translates well, and he is a great fit for the organization,” Madison said. “We are pleased to be able to offer him the opportunity to transition the skills he learned and developed to enhance our program on day one.”

In May, the PCDC hired the organization’s first veteran, former U.S. Marine Sergeant Jerry Briones, as director of business recruitment.

A graduate of Southwestern University and former director of marketing and subsequently president of Southwestern University’s Veterans Association, Lara will complete his master’s in communication from Johns Hopkins University with an emphasis on political and digital communications.

View PDF version of release HERE